Cranford online dating
For our press release, we decided to take a women in leadership angle.
This is because we noticed a lot of buzz recently about women in leadership roles, which in the past was dominated by men. We had our press release written about in over 30% of the outlets we sent the release to, including coverage in Talking New Media and Street Fight Mag.
Luckily, the product launch on the TV was right around CES so that helped with exposure.
Faded Banner Publications has made its mark in Civil War and regional history titles, so a book on the paranormal meant taking a whole new approach to our publicity.
The latter point was especially critical to the PR, and the notoriety of the Shopify brand really gave the release ‘legs’ in terms of how far it was distributed and the impact it made.
Our most recent press release, which actually went out today, has been picked up by Business Insider and Yahoo.
It’s also imperative to send along images of the product to accompany the story. Instead, tailor your press release to each person separately.Check out our guide to the top press release services for small businesses.First we are going to look at a press that we at Fit Small Business recently sent out, so that we can point out the attributes of a good press release.I originally wrote a more traditional (read: boring) release around our company’s 25th anniversary but after getting bored just proofreading it, I decided to scrap the whole thing and make it something people would actually enjoy reading.
The press release not only conveyed our message, but by taking a tongue-in-cheek approach, it also conveyed our brand’s fun-loving personality.You should look out for these points when viewing the other examples below.